Marketing Engineering
Marketing Engineering
Order / Checkout / Payments · from CAD 425
Immediate product/service purchase flows where applicable.
Payment path lab
Choose a scenario and move through the stages. The path changes, but the rule stays the same: every step must be clear to the customer and leave a confirmed business status.
What is inside the product
The route from purchase intent to confirmation, without unnecessary manual handoffs.
Only the details the transaction needs, with clear amount, deposit/order rules and agreed policies.
The right payment provider or invoice flow for the business model.
Customer confirmation plus an internal status update in CRM, booking, a sheet or admin flow.
Events and statuses that show where checkout starts, completes and loses people.
Friction inspector
This visual has a different job from the Hero: it exposes the internal stages where a status, confirmation or handoff may be required.
Fit
Payment-provider fees and third-party subscriptions are separate. If the buyer must choose a time first or is not ready to pay yet, another route may fit better.
Next step
Checkout brief
For scoping, I only need to understand what is bought, how payment happens, what status is required afterward and where the result must go. No card data or credentials are needed.